Environment
Feed ingredients
30 : 70
Across all our fish diets in 2022 - freshwater, marine and Label Rouge - we used just 30% marine ingredients vs 70% plant-based/others, with 45% of all raw materials sourced from within the UK.
Environment
High-tech feeding
57 out of 57
By investing in camera-monitored feeding systems at 57/57 marine farms, and by matching feed portion to fish appetite, we're committed to minimising any wasted feed.
Environment
Fish containment
Zero
Good farm practices, ongoing investment in rigid new netting systems and attentive husbandry have been instrumental in helping ensure no confirmed fish escapes in the last 12 months.
Environment
Greener energy
100%
In addition to trialling the potential of hybrid power systems to reduce diesel use, we’ve also switched to 100% renewable sources for our mains electricity. (*Once existing contracts end for farms newly acquired in 2021.)
Environment
Reducing plastics
2.5M+
By switching to returnable, re-usable bulk bins wherever safe and practical to do so, we’ve helped save 2.5M+ single-use polystyrene boxes since 2017.
Environment
Beach cleans
15
From the Marine Conservation Society’s Great British Beach Clean to lower profile efforts, our teams carried out 15 beach cleans in 2022, removing a mix of marine-related and general waste.